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Why Do You Ask?
Asking questions is the lifeblood of innovation.
We don’t crave the answers, we crave the questions. Eventually, the questions and
resulting intelligence leads to new ideas, new products, and new technologies.
We must be willing to ask questions that we may never uncover the answers to.
We must be inquisitive enough to uncover the questions, and brave enough to seek the answers.
Anthony Grisolia
Sep 10, 20242 min read
What's Wrong with Ducts in Attics?
In new residential construction, HVAC systems and ductwork are most commonly installed in attics – especially in the sun belt states....
Jenny Simon
Sep 5, 20242 min read
Who's Job Is It, Anyway?
The home is just about finished, and closing is within reach. Relief for the superintendent, right? Not yet. In order to get the home...
Anthony Grisolia
Aug 29, 20242 min read
Why is Condensation Crashing My Cold Climate Walls?
To tackle wall cavity condensation in northern cold climates, we all know that continuous insulation is your go-to solution. By creating...
Brian Wolfgang
Aug 29, 20243 min read
Who Designs a House?
All homes, including apartments, townhomes, and single-family residences, are complex structures. Modern homes, built to current codes...
Sam Faller
Aug 15, 20242 min read
What's AI Doing for Homebuilders?
AI. It's everywhere in the news, and it's no surprise that it's making its way into homebuilding too. For those who are unsure what AI...
Yifei Peng
Aug 14, 20242 min read
Are 3D-Printed Homes for Real?
It feels like a ‘make-believe’ world, but according to the numbers, it is not. In 2022, the 3D printing construction market size was...
Glenn Cottrell
Aug 13, 20242 min read
Is Your Jobsite Safety a Balancing Act?
Disney’s “Finding Nemo” opens with a pair of clownfish who are living within a sea anemone. Fun fact: An anemone is covered with stinging...
Anthony Grisolia
Jul 31, 20241 min read
Can Wood Foundations Check All the Boxes?
Residential wood foundations are a game-changer compared to typical concrete ones, especially when it comes to being eco-friendly,...
Glenn Cottrell
Jul 11, 20242 min read
How Much Money Does 'Quality' Earn?
Quality can be hard to define. Yet, you don’t have to be Sherlock Holmes to find examples of how a commitment to delivering quality homes pa
Glenn Cottrell
Jun 19, 20241 min read
Death of the Craftsman?
7 years ago, the McKinsey Global Institute published “Reinventing construction through a productivity revolution.” In it, they famously...
Brian Wolfgang
May 31, 20242 min read
How Does Code Compliance Affect Innovation?
The development and commercialization of new products and systems in homebuilding is critical to the advancement of the industry....
Ari Rapport
May 31, 20242 min read
Carbon-Free Homes?
Carbon, carbon, carbon. Carbon is in the physical structure of every living (or formerly living) thing in this world, including our...
Rich Baker
Apr 26, 20242 min read
Is It Too Good To Be True?
High performance adhesive! Resistant to air and water! Long lasting performance! Highly durable finish! Low maintenance! Easy...
Anthony Grisolia
Apr 26, 20241 min read
Are You Brave Enough?
In the world of homebuilding, innovation is like a light showing the way forward, but it's also a rough sea full of challenges. To make...
Clem Newcamp
Apr 15, 20242 min read
Can Anyone Even Afford a House?
For most people in the U.S., buying a home is the single largest investment that they will make. Not only that, but it is viewed as a...
Clem Newcamp
Apr 15, 20241 min read
How Important Are Our Trade Partners?
Homebuilders build homes, right? Nope, trades do. Typically, builders’ jobsite superintendents or project managers manage the building...
Mark Tilley
Apr 5, 20242 min read
Does ESG Really Matter to Homebuilding?
The answer to this question begins with the ‘E’ in ESG. The simple truth is that decarbonization and the measured environmental impact of...
Glenn Cottrell
Apr 5, 20242 min read
Is Anyone Watching? Does it Matter?
It has been said by many who knew him that Coach John Wooden was not only a great coach; he was an amazing person of true character. One...
Graham Davis
Apr 4, 20242 min read
Can You Hang My Good Work on the Fridge?
We all do good work, and let’s face it, we all want to be praised for it. So let’s do it. Consider this the proverbial ‘family fridge!’...
Graham Davis
Apr 4, 20242 min read
Do We Understand Each Other?
The construction of the American home has gone through a significant evolution in the last 50 or so years. From architectural design to...
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